The Contents Page

I feel the contents page works as effectively as the front cover. I decided to reuse the masthead on this page as to increase brand identity whilst the magazine is in its infancy. Over time I would like to use it solely for the front cover as the house style would carry a similar level of brand identity, allowing the reader to identify the publication without having to read the name. As the front cover doesn’t use too many images, I decided to make the contents page quite image heavy so to ensure I don’t alienate the sectors of my audience that prefer images over text.  I evolved the idea of an editors letter. Rather than writing it myself, I showed a famous alternative rock musician my issue and asked him to write a letter about what to expect in the issue. I feel this challenges the conventions of print as I have never seen a magazine that does this. It acts as a seal of approval, as fans of Robin Henderson would be far more likely to buy the magazine if they know that he’s a fan. I have continued with the house style onto this page. The colour scheme remains red black and white and I also worked from the same selection of fonts.